The EU Quality Assurance in vocational education and training is a tool based on the 2009 Recommendation from the European Parliament and Council. The Recommendation invites member states to use a series of indicative descriptions and indicators to support and develop the VET systems. The tool provides guidance on how to develop a quality assurance system and contain examples of different approaches used by Member States. QBF were commissioned to design a new corporate identity for use across the community that best captured the values of the body. Our solutions combines the European “star” and a “tick” mark, a universal symbol for a positive result, in recognition of the positive aspirations of the governing body.
The corporate identity is applied across their range of stationary, signage and internal documents.
Corporate Identity Brand Guidelines
To support the new corporate identity brand guidelines were created to ensure the logo was managed consistently with creatives throughout the Union. The guidelines clearly define the fonts, the colour palette, spacing and application of the identity.
The strong use of the corporate colours and graphics establish the personality of the new corporate identity.