Car Partner, Identity, Branding & Web Design

Hella Ireland launch CarPartner Identity

The Car Partner identity and branding is a new franchise launched by Hella Ireland Limited, a wholly owned subsidiary of Hella KGaA, based in Santry, on the north side of Dublin.

Identified as a Global Player and supplier of innovative products and modular systems in the field of lighting technology and electronics for vehicles, the Hella brand is one of the top international addresses in the automotive supplier industry.

Innovations in products, systems, ranges and services mean real added value for customers in their partnership with Hella.

Car Partner is a franchise mirrored on a successful franchise operating in Norway and Denmark. Participating garages can offer their customers an unrivaled level of support and car parts coupled with backup training and technology from the Hella Group. QBF were asked to develop the identity and branding for the Irish market and produce marketing literature and support advertising.