Corporate guidelines are the instruction manual for how to use a brand or corporate identity. They provide the framework that details the visual language of the identity and its assets. Deciding how these assets are treated – fonts, colours, images, graphics etc are the keys to developing a culture with in each organisation and become the language an organisation uses to communicate with the customers. The larger the organisation – the more useful the corporate guidelines. If you’d like a professional appraisal of your own corporate identity or feel you business or company would benefit from the structure of a clear and concise corporate guidelines – talk to Quick Brown Fox.